Nothing makes us happier at PURE™ than celebrating the achievements and success of our Independent Business Owner (IBO) leaders. Around the world, they’ve continued to reach higher and higher ranks, showing their dedication, commitment, and passion. Here you’ll find our current IBO leaders who are shining examples of this spirit of devotion.
We use rank achievements to create goals and incentives for our IBO leaders. Week after week, our IBOs continue to share the PURE products, opportunity, and lifestyle with people all over the world. We also celebrate these achievements with incentive trips to the most exciting destinations!
As you expand your business, look to your leaders for inspiration to drive forward in accomplishing your goals. Congratulations to all of our top IBO leaders who continue to pave the way to PURE success!
These results are not necessarily typical or average, nor do they represent a guarantee of your personal results. All earnings are based on the sale of products and depend largely on your efforts, abilities, and the market available to you.
Byong Wan Lim
When you want it deeply and dedicate yourself to it your dream comes true. Having the dream alone is not enough; you need passion to achieve real results in life. That being said, I can assure you that through passionate and dedicated effort success will follow. The greater the suffering caused by failure, the greater the joy of success. Suffering will pass in time, those who endure and endeavor for success will surely find joy. Failure after failure brought me such great joy that I even cherish my memories of suffering.
When I found Genesis PURE, I thought to myself… these are products that I can confidently recommend to anybody. My confidence in the products and the philosophy is what inspired and motivated me to dedicate myself to the business. In September 2014, after about 6 years, I achieved Genesis PURE’s highest rank, Crown Diamond. The achievement of Crown Diamond is not my success alone. Rather, it is shared with everyone that has been touched by Genesis PURE and has caught the vision. Success is not the destination, it’s the beginning. I am certain that many more will dream it possible, dedicate themselves, and achieve the rank of Crown Diamond.
During the short term, I will help others around me to reach their dream and achieve higher ranks. For the long term, and not only as a Genesis PURE IBO but also as a member of society, I will strive to help people in need. Lastly, I will ceaselessly share the values of Cleanse, Balance, Build & LOVE. The timeless values that have been such an awesome impact on my life and have made Genesis PURE such an amazing way of life and has allowed impact on my life. I give great thanks to everyone who supported me through the years and has been with me through suffering and joy. If you have a dream dedicate yourself to it, your dream can be achieved.
Bong Taik Kwon
I discovered Genesis PURE in April 2008 when one of my acquaintances living in the U.S. introduced their products to me. What convinced me of their efficacy was Liquid Coral Calcium Plus (Liquid Coral Calcium in the U.S.). My mother took it on a regular basis and experienced an improvement in her knee conditions. During this time, my business of 30 years was on the verge of going bankrupt during the Asian financial crisis.
My wife and Chairman Young-ok Yoo, who is now one of my most reliable partners, wasn’t convinced that Genesis PURE was worth pursuing. Though I can smile looking back on those early days now, I had no idea whatsoever on how to convince her about my conviction. The most crumbling day came on December 7th, 2012 when my wife had 14 hours of surgery to remove seven tumors. She began taking Genesis PURE™ products as our family physician watched her recover. Since then, she has received neither radiotherapy nor chemotherapy and has been in excellent health. Looking at her, I realize that health is the most precious gift and that I am the luckiest man in the world to be part of Genesis PURE. I wake up early in the morning and pray for my business and partners.
Money isn’t everything, but I believe that wealth makes people’s lives better and contributes to the development of a country and ultimately to the entire human race. Just because you make a fortune does not mean you are successful. What’s more important is how far you’ve come.
The past seven years have not been without agony and hardships. I am proud of having pursued my dreams while many people my age are thinking about retirement. I am grateful for my wife, sponsors, leaders and church friends. I want to tell others to believe in themselves and work toward their dreams, and to not let doubt stop them from dreaming.
Those who are tireless in working to make their dreams come true know that nothing is impossible in life. Every day, I and my wife go one step further on our journey toward a happy future. I wholeheartedly wish Genesis PURE and my partners’ great success.
Jared & Heather Burnett
A few years ago we sat down to evaluate a new company called Genesis PURE™. We saw the potential for a perfect storm: relevant products with immediate impact, a new-school compensation model, and perfect timing.
We went to work putting the system in place and came up with the concept of Show, Share, Connect. We took massive action and people started to duplicate what we were doing. Today we are amazed by the fruit of our efforts, as now the majority of all IBOs in North America belong to our organization.
Joining Genesis PURE has been the best business decision we have ever made!
Matthew 19:26 – With man it is impossible, but with God, ALL THINGS ARE POSSIBLE!
Jason & Whitney Johns
Chong Sun Kim
More than two decades ago, while working as Director of Academic Affairs at Kyung Hee University in Seoul, Korea, Chong Sun Kim decided to establish a new life in the United States to accomplish bigger dreams. Mr. Kim’s endeavors included starting his own small business, a local wine and spirits store. As the business flourished, Mr. Kim’s health did not.
Mr. Kim’s voyage before discovering Genesis PURE™, became a long and challenging period, but eventually a rewarding experience.
Mr. Kim traveled back and forth between Korea and the U.S. He took time off while in the U.S. and conducted thorough research of a number of network marketing companies. During his extensive research, he discovered Genesis PURE, a company whose products are based on the philosophy of Cleanse, Balance, Build, & LOVE. The people of Genesis PURE commit to honesty, integrity, accountability, honoring commitments, and trustworthiness. With such high quality products and a positive culture, Mr. Kim realized that Genesis PURE would be a more suitable fit for him. Mr. Kim explains, “With amazing products, a fair bonus plan, and experienced management team; Genesis PURE became a great source for business people to find success.”
“I believe that in order to gain success at Genesis PURE the following must done:”
Focus on only one business
Do it until the end
Be an example by utilizing the products and living healthy
- Have confidence that you will succeed with Genesis PURE
Mr. Kim has developed a prosperous business with Genesis PURE in the United States and Korea, and his next goal is to achieve the Ambassador Rank.
“Through these goals I assure my team that they can succeed at Genesis PURE. The biggest success is not only how much ability we have but also those that do it until the end. Success doesn’t only depend on the ability, but requires great effort and the capacity to never give up. The fruits of success come to those who carry on until the end. I will always be grateful to Genesis PURE, a company that has helped change my life.” Chong Sun Kim
A few years ago, it became difficult to sustain my successful business due to the faltering economy nationwide. It was during this time that I was introduced to network marketing. Even though I wasn’t completely convinced that network marketing was what I wanted to pursue, I joined Genesis PURE™ based on the small investment and the possibility of helping me support my family.
I began using the products and with consistent use of the products, I couldn’t help but tell people about how the products had led to a change in me.
It is natural to say that diligence and endurance are the most necessary tools for success. While traveling in many cities with the hopeful message, I’ve met lots of consumers, and many of them became IBOs. In the midst of my travels, I received great news from the company, saying I have qualified to go on the next Diamond Trip!
I can’t wait for this experience! I believe this type of trip is something many people dream of. I will encourage my partners, who really love our products and the company, to push themselves, so they’re able to enjoy this type of leisure in their lives.
I will continue to work hard as I’ve done. I will travel to California, New York, New Jersey, Georgia, Texas, and Korea, my homeland, to deliver the opportunities and products that have improved my life abundantly. I will do my best to help people become P.U.R.E (People United Reaching Everyone). I’m so grateful for my family and my partners who have supported and have had faith in me.
You too can enjoy abundance in your life through Genesis PURE.
James & Taryn Leiker
Our vision statement has been to live a family-focused, healthy, debt-free life. Our biggest obstacles have been learning how to balance our family life and our business, while also ignoring negativity from others along the way. We know that life gives us opportunities and we must decide whether or not the sacrifices are worth the rewards. Genesis PURE provided us with the opportunity to work hard for two years and offered us a life that our family never thought could be a reality. This is what makes the negativity easier to brush off because at the end of the day only we define our success. After all, we are the only ones who will truly know the sacrifices as well as the triumphs.
We now have more energy than ever before, which has not only benefited our business, but has also increased the quality time we are able to spend with our family. Genesis PURE has abundantly blessed our family. What's even more exciting is how we've been able to help other families achieve success.
The most rewarding aspect of being part of Genesis PURE has been hearing and seeing the results people are having. We've seen many people begin Genesis PURE with both hope and skepticism. They quickly realize that Genesis PURE under promises and over delivers. Our proven system of "Show, Share, Connect" makes it easy to get started and achieve success.
Hans & Roseanna Baker
Before Genesis PURE™, we found ourselves doing the same things every day because that is what we knew. However, we felt stuck in a routine that seemed like a deeper rut with no way out. Working hard at our construction business was just not enough. It was definitely time to get out of the box we were in. When presented with the Genesis PURE opportunity to address our health and finances, it made complete sense to us. Finally, we had a solution for getting us both in shape. This was an exciting and easy choice for us.
With Genesis PURE, our hopes and dreams were revived! We believe with a hard work ethic, teachable spirit, and a strong commitment, things have to change for the better. The reality is, oftentimes when people's finances are not balanced, neither is their health. We love sharing that when you get started with Genesis PURE it may change your life, and when you share this message of hope you may directly and indirectly change hundreds and thousands of lives, one person at a time.
This life-long journey for our family has allowed us to do things we never dreamed we would be able to do. The exciting part is we can invite others we care about to take it with us, and also build amazing relationships along the way. We took a step of faith, got out of the box, and are so blessed to be a part of Genesis PURE.
Tim & Cheryl Falkner
We were the family that did not have a Plan B! After we closed our mortgage offices in 2008, we were looking for an opportunity like this. After learning more about the credibility of Genesis PURE™, we knew we had found something special. When you have a product that works, there is an income that can be made. After we made the commitment to Genesis PURE, we created a list and we began to Show the plan, Share the product, and Connect to a leader. This is not a business you have to build alone. You earn income by helping others.
Genesis PURE also offers TIME Freedom; time to be the parents that we have always dreamed of being. We are available for our kids, and are no longer tied to a career that plans our schedules. We are excited for the future as we are able to help more people share this opportunity with those they love and care about. We are now in a better position to bless those around us. There are families like ours, praying for an opportunity like this! Genesis PURE offers such a great opportunity for all of us because of the powerful combination of the products that work and the generous compensation plan. This is such a great company to be a part of. It has an opportunity that can change a family’s life, and these products are changing lives every day! Our family is forever changed and living PURE! God bless you all!
John & Teresa Goetz
A defining moment in our lives came on June 16th, 2011. We drew a line in the sand and declared that it was time to take control of our future and launch our Genesis PURE™ business. At that time we both worked 55 hours per week in retail and felt like we were on that hamster wheel of life, not able to enjoy and spend time with our five children and twelve grandchildren. Since making that decision, our lives have changed dramatically. We both have lost weight and just feel so much healthier.
On the business side, we were able to achieve Diamond in ninety days working part time with Genesis PURE™. In eleven short months we were able to leave our retail jobs. Today we are Chairman Black Diamonds and on our way to PURE Chairman, enjoying our time freedom and debt-free life. We also have been rewarded by going on trips like the Star Maker trip to Utah, Ruby Cruise to the Bahamas, a very memorable Diamond Retreat to Rome and Venice, and a recent unforgettable Diamond Retreat to Rio de Janeiro.
The most enjoyable part about this whole experience is seeing lives change on our team, on both the health and financial sides. We feel blessed to be a part of so many lives being transformed. Genesis PURE has everything in place for success, from the simple and effective business model, life-changing products, upline leadership, and corporate office. It's here for anyone wanting to make a change and design their destiny.
Fred & Kelly Johnson
We first looked into Genesis PURE™ on July 1st, 2011, and immediately knew it was the vehicle we were looking for to provide time and freedom for our family. At the time, we owned an outpatient physical therapy and personal training clinic in Oklahoma and were working ten to fourteen-hour days to make up for the yearly re-imbursement cuts. We were tired of fighting insurance companies and missing out on living life with our kids. We immediately signed up on a 1500-point revenue share pack and went to work!
We are enjoying the freedom together and feel blessed to know that we are helping others on our team reach their goals and dreams. We are so proud to see our sons build their own Genesis PURE businesses, seeing them emerge as leaders, and securing their own futures for their families. We treasure all of the new relationships and friendships that we have created over the past two years and are committed to spreading the message of hope and healing through Genesis PURE.
Chris & Leslie Forester
Chris and I are from a small town just outside Springfield, MO, and we have two children, ages five and seven. We have always been self-employed as traditional business owners primarily because we love to set our own schedules. However, when the economy started declining, we realized that we were working harder than ever but making less money every year. And we had very little family time and a ton of stress.
When some friends shared Genesis PURE™ with us in September 2010, we were looking for a change. We immediately recognized a line of quality products that could improve our health from the inside out and a business opportunity that could allow us more time freedom. We joined immediately, ordered a revenue sharing package, and went to work.
With the help of the Core and HealthTrim® product lines, Chris and I felt better than we had in years. We took action immediately by sharing products with our friends and family. Since then, we have reached the rank of Ruby Executive. We are so incredibly grateful that our friends shared this opportunity with us. Through Genesis PURE, we are building a business that will reward us for the rest of our lives enabling us to spend more time with our young children.
J.R. & Vickie Burnett
Several years ago, J.R. was a varsity basketball coach and teacher, and I was a special education teacher. We also owned a farm that had incurred tremendous debt over the years. Our son, Jared, introduced us to the idea of having a business we could work part-time from home. I knew I didn’t have it in me to teach until retirement, and was already at the burnout stage, so I was very interested. We never imagined that a business like this could change our lives the way it has.
J.R. and I always knew that if we could find a company like Genesis PURE™, it could potentially be a “perfect storm.” With its unparalleled products, a compensation plan that is more than generous, and leadership that has a very successful track record, that is exactly what it has turned out to be over the last three years. Our son, Jared, and a few others mentored and trained us in how to build this business. The result? Both J.R. and I left our teaching and coaching jobs, and now work together full time helping people build another stream of income. We also are helping them achieve their health goals along the way.
J.R. and I have had the opportunity to Show, Share, and Connect with our simple plan and products, and then teach that same philosophy to each and every person on our team.
We have been rewarded with numerous incentive cruises with the company, a Diamond Retreat to Chichen Itza, and are now looking forward to enjoying other exotic vacations to the other Seven Wonders of the World. We love what we do and wouldn’t trade the experiences this company has given us for the world.
Imagine a couple of teachers who had no real business experience, who now have built an income that has grown every year! What an amazing opportunity!
Seung Hae Shin
Chairman Seung Hae Shin is a champion of Liquid Coral Calcium Plus.* Not a single conversation seems to be possible without her mentioning the product. As a former head nurse in orthopedics, she possesses a profound knowledge of medicine. She speaks calmly and confidently about the product.
“I have been looking for a good calcium product. At last, I found it — Genesis PURE™ Liquid Coral Calcium Plus.” – Seung Hae Shin
Back in December of 2008, she noticed a positive change in her body after taking Liquid Coral Calcium Plus. As an avid calcium advocator, she gave it to some acquaintances, and thus started her business. She has become an enthusiastic evangelist of Liquid Coral Calcium Plus, sharing her story with every person she encounters. Quite a number of her friends have experienced positive effects from the product.
Once watered, even an extremely parched rice paddy during the dry months of spring becomes revitalized. Not only does the rice come alive, but so do creatures. She experienced this same revitalization with Liquid Coral Calcium Plus. In fact, calcium is one of the essential minerals for the human body.
When she was asked, “What is difficult about doing your business?” she answered that there are no difficulties. She says that working with Genesis PURE feels like a club — members doing what they enjoy. She reached the Blue Diamond level by paying close attention to the products and her customers.
Chairman Seung Hae Shin is a person who warmly embraces others and makes them feel secure. Her plan is to deliver Genesis PURE™ products to everyone.
Seung Hae Shin believes that in the coming era of centenarians, it would by no means be fun to be left alone without friends or colleagues to hang around with. She is forever grateful to Mr. Dae Geun Jung, CEO of Genesis PURE.
*The Korean version of Coral Calcium (U.S.)
Zebulan & Sherry Evans
In March 2013, we found our Genesis. My wife Sherry and I were approached by a good friend about the incredible business opportunity called Genesis PURE™. At that time we had three children, Jaedynn, age twelve; Jovi, age five; and Jeorgia, age three. We also had a baby boy on the way, who we named Jase. We live in the small, rural town of Kalona, Iowa. We both work in the corporate world, and also have a farm where we raise cattle and partake in the show cattle business. After finding out more about Genesis PURE, we immediately jumped in at the 1500 revenue-share pack. We started to share this gift of health and finances with our friends and family and within five months we reached the rank of Presidential Black Diamond!
As a family we couldn't have been more blessed with this opportunity. My wife is able to stay home with our four children. The kids are doing so many activities and this business allows us to have the time freedom to be active in all aspects of their lives.
The most amazing part of this business is how this opportunity has changed the lives of our team. We love hearing the testimonies of our friends and family members and how these products and the business aspect have improved their lives. The system is in place and the simple business model is easy to follow with “Show, Share, and Connect.”
There are endless possibilities with this company. For anyone who would like to be successful with Genesis PURE, our advice is that you simply have to want to go get it.
Marlin & Lori Dubetz
Dennis & Summer Riney
Our ultimate goal is to improve the quality of life for others and to have complete time and financial freedom. Our purpose is to be a positive influence to all we serve, inspiring all to live a life of purpose, sound physical health and abundance through God’s love so that they may obtain true happiness while enjoying life’s blessings.
Like many people we were very busy before we were introduced to Genesis PURE. When we started we owned two other businesses along with raising our two beautiful daughters. We learned to prioritize our time and we were willing to sacrifice things temporarily in order to later reap the rewards.
One of our biggest obstacles was that we had no experience in direct sales. We overcame this by putting our pride and ego aside and learning from our leaders. We relied on their knowledge and experience to guide and teach us their proven system.
As a family, we've always believed that in order to be happy, you must be healthy. With Genesis PURE, we've discovered a whole new level of health that we didn't previously know existed. Genesis PURE has taught us how to be healthy from the inside out. For the first time in our lives we truly feel like we are healthy.
As for as our daughters, Genesis PURE has had a very positive influence. They are more aware of the importance of being healthy and living a healthy lifestyle.
We are very grateful for the business opportunity that Genesis PURE has provided for us. We have been blessed to have had success in traditional business but the idea of having residual income with Genesis PURE really appealed to us. Genesis PURE has allowed Summer to sell her marketing firm so she can concentrate on Genesis PURE while being a stay-at-home mom. It brings us great joy to see the blessings this company has brought to those on our team both from a health and income perspective. We understand that money is not the only key to happiness, but the additional income for the countless families on our team has truly benefited their families.
Words cannot explain how rewarding Genesis PURE has been to our lives. We are truly a team working for a common goal: to get the products into as many hands as possible. Nothing is more important to me than seeing my family healthy, happy, and full of love. We love to hear the many testimonies of those on our team and get satisfaction from knowing that Genesis PURE has impacted them by improving their finances, health, and life.
Billy & Kacey Chandler
Shawn & Amy Summers
Shawn and I looked at Genesis PURE™ in August 2012. I am thirty-seven years old and my husband is thirty-nine. We live in Hays, KS, and have four children, ages eleven, ten, seven, and twenty-two months. I have worked in sales for the same company the last eighteen years and travel 3,000 to 5,000 miles a month, and my husband is a State Trooper. So needless to say when Genesis PURE was brought to us we were not looking for a business opportunity. We had never done direct market sales before and with our busy schedule, how were we going to find time to start another business?
We knew with out a doubt that Genesis PURE was our vehicle to a healthy life! So on August 20th, Shawn and I came in at a 1500 revenue-share package and made a decision to help others achieve their dreams and goals. Part time at night we started sharing this gift with our closest friends and family and helping them share it with their friends and family. In seven and a half months we hit Black Diamond Presidential!
What is so exciting about this company is the leadership and the pay-it-forward system they have in place. Shawn and I have close to 2,000 members on our team. We built this in western Kansas in small communities where everybody knows everybody. If these products didn't work and people weren't having great experiences, it would fall apart!
Shawn and I have been so blessed with four children and great careers, but we are working 45 plus hours a week, no time freedom, the reality that Shawn puts his life on the line every time he walks out the door, and the stress of corporate America. We defined our reality and our WHY. If we didn't make a change, we would be in the same position in life year after year. Our WHY is our family and the families of the people we share this with and making their WHYS and dreams come true. We have a passion to share this incredible gift of Genesis Pure with as many people as we can, in any way we can. These products and this company have changed our lives and the lives of so many others. Who would have ever dreamed with working two full time jobs, and four active children that we could build a business part-time that would reward our family and other families in nine short months? Thank you God for all of our blessings!
Jeff & Belinda Burnett
Belinda and I are so excited to represent Genesis PURE™ at the rank of PURE Presidential. We have been wireless retail business owners for twelve years but have fallen in love with this business. Genesis PURE levels the playing field for anyone to be highly successful in business and we love that.
It's never easy to build, but with Genesis PURE it's actually fun. We simply Show the plan, Share the products, and Connect to a leader. When people get these products in their bodies, their lives are changed forever, there's really no turning back after that.
Belinda and I are looking forward to helping as many people as we can achieve what we have and more in Genesis PURE.
Rachel & Javier Garcia
Jayson & Shellie Lavender
Loren & Jared Richards